Elite Hire’s hacked website rescue!
Talke about a damsel in distress! Nikki at Elite Hire had an urgent dilemma, namely that their website had gone down right in the middle of peak event/wedding season…and could we restore it tout suite!
Husband and wife team Nikki and Mark have been running Elite event furniture hire for over a decade but recently clients had spotted ‘strange ad’s appearing on the site only to realise the website had been hacked and then went down altogether. Big Stick decided it would be more efficient to create a new website design and relaunch the site, to enable design and content changes to be made too. Despite a modest budget and limited time scale, Big Stick was able to get a new site up and running within 2 weeks.
A new contemporary website design
The newly designed site was much easier to navigate, it was more brand focussed and included more recent product and location photography (courtesy of www.BigStickPhotography.com!)
The fresher, more contemporary design fee was well received by customers and already the site is climbing the rankings and sales are starting to improve from website inquiries.
This was intended as a ‘stop-gap’ to get the site back up and running fast but the site looks clean and professional and so will work whilst Big Stick consider more branding and product development issues to determine the next stage of the Elite Hire marketing strategy but so far so good!
Joint Elite MD Nikki Weeks-Pearson commented; – “Big Stick has helped us refocus the Elite Hire brand and get us back on the right track as far as marketing is concerned. Carl is never short of ideas and has helped move the brand forward and given us a definite direction to follow.
Response times have been impressive and it has been very helpful to have a design team which provides professional photography too since our products are all sold/hired on aesthetics so the imagery is important”.
